Viuda de Sanchez is a popular Mexican sangrita, which is a non-alcoholic drink traditionally served alongside tequila as a chaser. Sangrita, meaning "little blood" in Spanish, is typically a mixture of citrus juices, spices, and sometimes tomato juice, known for its bright red color and spicy, tangy flavor. Viuda de Sanchez is renowned for its unique blend of orange, lime, and chili flavors, creating a balance of sweet, sour, and spicy tastes.

In the context of alcohol and cocktails, Viuda de Sanchez is primarily used to complement and enhance the flavors of tequila or mezcal. It can be sipped alternately with these spirits, helping to cleanse the palate and highlight the complex flavors of the agave. Additionally, it is also used as a cocktail ingredient in itself, mixed into various drinks to add a spicy, tangy element. For instance, it can be part of a michelada, a Mexican cocktail made with beer, lime, and assorted sauces, spices, and peppers, where Viuda de Sanchez adds depth and zest to the drink.